Marketing Research Project Topics and Materials

• THE RELEVANCE OF SALES PROMOTION TO BUSINESS ORGANIZATIONS
• THE ROLE OF ADVERTISING ON THE PERFORMANCE OF SALES OF BEVERAGES IN NIGERIAN BOTTLING COMPANY, KADUNA
• THE EFFECTS OF PHYSICAL DISTRIBUTION ON SALES OF CONSUMABLE GOODS
• THE IMPACT OF ADVERTISING ON CONSUMER BUYING BEHAVIOUR IN DANGOTE PLC, KADUNA
• THE IMPACT OF ADVERTISING ON CUSTOEMR PATRONAGE IN UNION BANK OF NIGERIA PLC.
• THE IMPACT OF MARKET SEGMENTATION AND PRODUCT POSITIONING IN A SERVICE INDUSTRY
• IMPACT MARKETING STRATEGY PRODUCTIVITY
• THE IMPACT OF PERSONAL SELLING ON THE SALES OF DURABLE CONSUMER GOODS IN NASCO CARPET-JOS.
• THE IMPACT OF PERSONAL SELLING ON THE SALES VOLUME OF AN ORGANISATION
• THE IMPACT OF ADVERTISING ON THE SALES VOLUME OF CHICKEN FOODS HOTEL INDUSTRIES LIMITED, KADUNA
• APPLICATION OF MARKETING CONCEPTS IN MANUFACTURING INDUSTRY
• DEVELOPMENT AND FUNCTIONS OF PACKAGE IN THE MARKETING OF CONSUMERS PRODUCTS
• EFFECT OF PERSONAL SELLING ON SALES GROWTH
• Effect of Price and Price Changes on the Sales of Consumer Goods
• EFFECT OF PROMOTIONAL TOOLS IN PRODUCT MARKETING EFFECT OF PROMOTIONAL TOOLS IN PRODUCT MARKETING
• EFFECTS OF MARKETING SEGMENTATION ON SALES PERFORMANCE IN BEVERAGES INDUSTRY
• ENHANCING THE SALES OF CONSUMERS GOODS USING MARKETING SEGMENTATION
• THE IMPACT OF CULTURAL INFLUENCES ON CONSUMER BUYING BEHAVIOUR IN KADUNA SOUTH LOCAL GOVERNMENT AREA
• IMPACT OF SALES PROMOTION STRATEGIES ON CUSTOMER PATRONAGE OF BREWERIES PRODUCT
• MANAGEMENT OF EFFECTIVE SALES FORCE IN MARKETING ORIENTED COMPANY
• ROLE OF MARKETING INFORMATION SYSTEM IN ENHANCING SALES
• SOCIOLOGICAL FACTORS AFFECTING CUSTOMERS’ BEHAVIOUR IN THE MARKETING OF SOME SELECTED CONSUMER’S GOODS
• STAFF PERCEPTION OF THE EFFECTIVENESS OF MARKETING STRATEGIES IN COMMERCIAL BANKS
• THE EFFECT OF FORECASTING TECHNIQUES ON SALES PERFORMANCE
• THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY
• THE PROBLEM OF LOGISTICS IN MARKETING FAST FOOD
• THE IMPORTANCE OF FISH PRODUCTION AND ITS MARKETING VALUE IN UGHELLI NORTH LOCAL GOVERNMENT AREA, OF DELTA STATE
• THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES
• THE INFLUENCE OF THE REDUCTION IN OIL PRICE AND THE DEVALUATION OF NAIRA ON THE NIGERIA ECONOMIC GROWTH
• THE MARKETING PROBLEMS AND PROSPECTS OF THE FIVE STAR HOTELS IN ENUGU METROPOLIS
• THE NATIONAL EFFECTS OF EXCHANGE RATE CHANGES ON FOREIGN DEBT SERVICE IN NIGERIA
• AN EVALUATION OF PIPELINE TRANSPORTATION IN THE MARKETING OF PETROL IN NIGERIA
• TREND IN THE USE OF HUMAN MODELS IN THE NIGERIA ADVERTISING INDUSTRY
• THE EFFECT OF FORECASTING TECHNIQUES ON SALES PERFORMANCE
• THE EFFECT OF PACKAGING ON SALES OF GOODS
• THE EFFECT OF PRICING POLICY ON SALES IN THE BEVERAGE INDUSTRY
• THE EFFECTS OF PHYSICAL DISTRIBUTION ON SALES OF CONSUMABLE GOODS
• THE IMPACT OF ADVERTISING ON CONSUMER BUYING BEHAVIOR IN DANGOTE PLC, KADUNA
• THE IMPACT OF ADVERTISING ON CUSTOEMR PATRONAGE IN UNION BANK OF NIGERIA PLC.
• THE IMPACT OF MARKET SEGMENTATION AND PRODUCT POSITIONING IN A SERVICE INDUSTRY
• IMPACT MARKETING STRATEGY PRODUCTIVITY
• POOR MANAGEMENT, A STUMBLING STONE OF CONSUMER COOPERATIVES DEVELOPMENT
• THE IMPACT OF PERSONAL SELLING ON THE SALES VOLUME OF AN ORGANISATION
• THE IMPACT OF ADVERTISING ON THE SALES VOLUME OF CHICKEN FOODS HOTEL INDUSTRIES LIMITED, KADUNA
• THE IMPACT OF PRODUCT DIFFERENTIATION STRATEGY ON SALES PERFORMANCE OF COMMUNICATION FIRM
• THE IMPACT OF SALES PROMOTION ON CUSTOMERS PATRONAGE
• THE RELEVANCE OF SALES PROMOTION TO BUSINESS ORGANIZATIONS
• THE ROLE OF ADVERTISING ON THE PERFORMANCE OF SALES OF BEVERAGES IN NIGERIAN BOTTLING COMPANY, KADUNA
• ADVERTISING AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW PRODUC
• AN APPRAISAL OF ADVERTISING AS A TOOL FOR PROMOTING SALES OF SOFT DRINKS
• An Assessment of Physical Distribution in the Performance of an Organisation
• AN APPRAISAL OF ADVERTISING AS A TOOL FOR PROMOTING SALES OF SOFT DRINKS
• An Assessment of Physical Distribution in the Performance of an Organisation
• AN ASSESSMENT OF THE IMPACT OF MARKETING SEGMENTATION ON PRODUCTION PLANNING IN AN ORGANISATION
• AN EVALUATION OF MARKETING STRATEGIES OF MOBILE PHONE OPERATORS IN MTN NIGERIA, KADUNA
• AN EVALUATION OF THE CONTRIBUTION OF SALESMANSHIP TO MARKETING OF CONSUMER GOODS
• An Evaluation of the Cost of Packaging and its Implications on the Profitability of a Manufacturing Organisation
• ANALYSIS OF PROMOTION MIX AS TOOLS OF MARKETING COMMUNICATION
• APPLICATION OF MARKETING CONCEPTS IN MANUFACTURING INDUSTRY
• DEVELOPMENT AND FUNCTIONS OF PACKAGE IN THE MARKETING OF CONSUMERS PRODUCTS
• EFFECT OF PERSONAL SELLING ON SALES GROWTH
• Effect of Price and Price Changes on the Sales of Consumer Goods
• EFFECT OF PROMOTIONAL TOOLS IN PRODUCT MARKETING EFFECT OF PROMOTIONAL TOOLS IN PRODUCT MARKETING
• EFFECTS OF MARKETING SEGMENTATION ON SALES PERFORMANCE IN BEVERAGES INDUSTRY
• ENHANCING THE SALES OF CONSUMERS GOODS USING MARKETING SEGMENTATION
• THE IMPACT OF CULTURAL INFLUENCES ON CONSUMER BUYING BEHAVIOUR IN KADUNA SOUTH LOCAL GOVERNMENT AREA
• IMPACT OF SALES PROMOTION STRATEGIES ON CUSTOMER PATRONAGE OF BREWERIES PRODUCT
• MANAGEMENT OF EFFECTIVE SALES FORCE IN MARKETING ORIENTED COMPANY
• ROLE OF MARKETING INFORMATION SYSTEM IN ENHANCING SALES
• SOCIOLOGICAL FACTORS AFFECTING CUSTOMERS’ BEHAVIOR IN THE MARKETING OF SOME SELECTED CONSUMER’S GOODS
• STAFF PERCEPTION OF THE EFFECTIVENESS OF MARKETING STRATEGIES IN COMMERCIAL BANKS
• THE IMPACT OF TELEVISION ADVERTISING ON CONSUMER BRAND PREFERENCE FOR SOFT DRINK IN A COMPETITIVE MARKET
• THE IMPACT OF ADVERTISING ON THE MARKETING OF BANKING SERVICES
• SMALL-SCALE INDUSTRIES DEVELOPMENT: PROBLEMS AND PROSPECTS
• PRODUCT DEVELOPMENT IN THE CABLE INDUSTRY: PROBLEMS AND PROSPECT
• MANAGEMENT OF LIFE ASSURANCE FUND IN NIGERIA INSURANCE INDUSTRY
• INFLUENCE OF PRODUCT PACKAGING ON CONSUMER BUYING PREFERENCE
• CUSTOMER SERVICES IN FINANCIAL INSTITUTIONS, A STEP TOWARDS IMPROVING PROFITABILITY
• IMPACT OF CUSTOMER RELATIONSHIP MANAGEMENT ON THE ORGANIZATION PERFORMANCE
• CORPORATE ADVERTISING AS AN EFFECTING PROMOTIONAL TOOL IN THE MARKETING OF BANKING SERVICES
• AN ASSESSMENT OF THE PHYSICAL DISTRIBUTION OF SOFT DRINK
• ADVERTISERS PREFERENCES OF MEDIA CHANNEL PROBLEMS, CHOICE, AND REASONS
• THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS
• THE MARKETING OF EDUCATIONAL SERVICE
• THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES
• THE PROBLEM OF LOGISTICS IN MARKETING FAST FOOD
• THE ROLE OF ADVERTISING IN MARKETING OF HOTEL SERVICES
• THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE
• THE ROLE OF PUBLIC RELATIONS IN THE MARKETING OF HOSPITAL SERVICES
• THE ROLE OF ROAD TRANSPORTATION MODE IN THE MARKETING OF AGRICULTURAL PRODUCTS
• A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS
• A STUDY ON THE ROLE OF ADVERTISING IN TOURISM DEVELOPMENT
• ADVERTISING AS A POWER TOOL FOR BUSINESS GROWTH (A CASE STUDY OF NIGERIAN BOTTLING COMPANY PLC)
• ADVERTISING AS A STRATEGIC INSTRUMENT IN THE MARKETING OF MTN’S COMMUNICATION SERVICES
• AN APPRAISAL OF PHYSICAL DISTRIBUTION POLICY
• TRADE FAIR AS AN INSTRUMENT OF PROMOTION LOCALLY MANUFACTURED GOODS
• PACKAGING AS PROMOTIONAL TOOLS IN THE MARKETING OF BEAUTY CARE PRODUCTS
• STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET
• THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT (A CASE STUDY OF NIGERIA BOLTING COMPANY PLC)
• THE MARKETING PROBLEMS AND PROSPECTS OF FIVE STAR HOTEL
• IMPACT OF EFFECTIVE MARKETING COMMUNICATION ON MANUFACTURING COMPANY IN NIGERIA
• THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS
• THE EFFECT OF AFTER SALES SERVICES ON CONSUMER PATRONAGE
• THE EFFECT OF GLOBALIZATION ON SERVICE INDUSTRY IN NIGERIA
• THE EFFECT OF MARKET SEGMENTATION AND POSITIONING OF COMPANY PERFORMANCE
• THE EFFECT OF PREPAID METER IN A SERVICE INDUSTRY
• PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS
• RELATIONSHIP MARKETING IN MAINSTREAM BANK PLC: AN EVALUATION
• THE DETERMINATION IMPACT OF ADVERTISING IN MARKETING OF BLUE OMO DETERGENTS
• THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS
• THE EFFECT OF AFTER SALES SERVICES ON CONSUMER PATRONAGE
• THE EFFECT OF GLOBALIZATION ON SERVICE INDUSTRY IN NIGERIA
• THE EFFECT OF MARKET SEGMENTATION AND POSITIONING OF COMPANY PERFORMANCE
• THE EFFECT OF PREPAID METER IN A SERVICE INDUSTRY
• THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC
• THE EFFECTIVE STRATEGIES FOR MARKETING TELEPHONE SERVICES WITH PARTICULAR FOCUS ON NITEL PLC OPERATIONS
• THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICES IN THE OIL SECTOR
• THE EFFECTS OF MARKETING COMMUNICATION MIX ON THE SALES VOLUME IN THE DETERGENT INDUSTRY.
• THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT
• THE IMPACT OF MARKETING MIX IN THE ACCOMPLISHMENT OF ORGANIZATION OBJECTIVE
• THE IMPACT OF INFORMATION TECHNOLOGY (IT) IN MARKETING OF BANKING SERVICES
• THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM
• THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION
• THE IMPACT OF NAFDAC ON MARKETING OF DRUGS
• THE IMPACT OF PERSONAL SELLING IN THE MARKETING OF BEVERAGES
• THE IMPACT OF PERSONAL SELLING ON SALE VOLUME OF MOBILE PHONES
• THE IMPACT OF PRODUCT ADVERTISING ON SALES VOLUME OF CONSUMERS
• THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES
• THE IMPACT OF PROMOTION ON MARKETING OF DETERGENT PRODUCT
• THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS
• THE IMPACT OF TELEVISION ADVERTISING ON CONSUMER PRODUCT PURCHASING IN NIGERIA
• THE IMPACT OF TRANSPORTATION COST ON CONSUMERS RETAIL GOODS PRICES
• EFFECTIVE MARKETING STRATEGIES FOR COLOUR PHOTO PROCESSING SERVICES
• EFFECTIVE MARKETING STRATEGIES FOR IMPROVED PERFORMANCE OF NON – DURABLE CONSUMER PRODUCTS
• EFFECTIVE PROMOTIONAL STRATEGIES FOR THE COSMETICS INDUSTRY
• EFFECTIVENESS OF PRICING POLICY AND PROFIT PLANNING IN NIGERIAN ORGANIZATIONS
• EMPLOYEE RELATIONS PRACTICE IN THE AVIATION INDUSTRIES IN NIGERIA
• EVALUATION OF CUSTOMER SERVICE AND RELATIONSHIP MARKETING IN THE BANKING INDUSTRY
• EVALUATION OF DISTRIBUTION STRATEGIES IN THE MARKETING OF PETROLEUM PRODUCTS
• FACTORS THAT INFLUENCE CONSUMERS PREFERENCE OF DETERGENT
• IMPACT OF EFFECTIVE PUBLIC RELATIONS IN MARKETING EXPANSION OF BANKING SERVICES
• IMPACT OF INFORMATION TECHNOLOGY IN BANKING INDUSTRY
• IMPACT OF SALES PROMOTIONAL ACTIVITIES ON THE CONSUMPTION OF SOFT DRINK
• IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOR
• MARKETING ACCEPTABILITY OF LOCALLY MADE COSMETIC PRODUCTS (BEAUTY AIDS) IN NIGERIA
• MARKETING CONCEPT, ITS APPLICATION BY FINANCIAL SERVICE INDUSTRIES
• MARKETING OF CHURCH SERVICES
• MARKETING OF DIARY PRODUCT
• MARKETING OF FAMILY PLANNING SERVICES
• MARKETING OF LOCAL MADE PRODUCTS
• MARKETING RESEARCH AS A TOOL FOR INCREASED PROFITABILITY
• PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES
• PIPELINE TRANSPORTATION AND ITS SIGNIFICANCE TO THE MARKETING OF PETROLEUM PRODUCTS IN NIGERIA
• PROBLEM AND PROSPECTS OF RETAIL MARKETING IN IMT
• PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA
• PROBLEMS AND PROSPECTS OF QUALITY CONTROL IN MANUFACTURING FIRMS
• PRODUCT INNOVATION AS AN EFFECTIVE TOOL IN A COMPETITIVE MARKET
• PRODUCT PLANNING AND DISTRIBUTION
• THE ROLE OF PUBLIC RELATIONS IN MARKETING
• THE ASSESSMENT OF THE INFLUENCE OF CORPORATE IMAGE ON MARKETING A MANUFACTURES BRAND NAME PRODUCT
• THE IMPACT OF PROMOTIONAL ACTIVITIES ON THE MARKETING OF GOLDEN MORN PRODUCT
• THE IMPACT OF SALES PROMOTION IN THE PURCHASE INTENT OF GOKO CLEANSER AMONG STUDENT
• THE IMPACTS OF PRICING IN MARKETING
• THE INFLUENCE OF PRODUCT QUALITY ON BRAND LOYALTY IN NIGERIA
• THE ROLE OF MARKETING IN THE DEVELOPMENT OF TOURISM INDUSTRY IN NIGERIA
• THE EFFECT OF PHYSICAL DISTRIBUTION ON THE SALES VOLUME OF BEVERAGE
• THE EFFECT OF PRODUCT ADVERTISING ON A COMPANY’S SALES VOLUME
• THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICE IN THE OIL SECTOR
• THE IMPACT OF ADVERTISING IN THE SALE OF A NEW PRODUCT
• THE IMPACT OF MARKETING COMMUNICATION ON SALE OF CONSUMER GOODS
• AN ANALYSIS OF IMPACT OF WAREHOUSING IN THE EFFICIENT DISTRIBUTION OF TOILET SOAP
• THE INFLUENCE OF TELEVISION ADVERTISING ON CONSUMERS CHOICE OF BEVERAGE
• THE EFFECT OF ADVERTISING ON THE SALES VOLUME OF BEVERAGES
• THE EFFECT OF EXCHANGE RATE FLUCTUATION ON IMPORTED GOODS IN NIGERIA
• THE EFFECT OF MOTIVATIONAL POLICIES AND PRACTICE ON SALES FORCE IN NIGERIA BANKING INDUSTRY
• IMPACT OF PUBLIC RELATION ON MARKETING OF BANKING SERVICE
• THE INFLUENCE OF PRODUCT QUALITY ON BRAND LOYALTY IN NIGERIA
• MARKETING OF AGRICULTURAL PRODUCTS
• MARKETING PRACTICES AND CONSUMER SATISFACTION IN THE HOTEL INDUSTRY
• THE EFFECT OF MOTIVATIONAL POLICIES AND PRACTICE ON SALES FORCE IN NIGERIA BANKING INDUSTRY
• DETERMINING THE EFFECT OF ADVERTISING STRATEGY ADAPTED IN THE SALES OF CONSUMER GOODS
• THE ROLE OF PUBLIC RELATIONS IN CONSUMER ACCEPTANCE OF PURE WATER IN ANAMBRA
• THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICE IN THE OIL SECTOR
• EVALUATION OF THE IMPACT OF ROAD NETWORK ON THE SELLING OF AGRICULTURAL PRODUCTS
• THE EFFECTIVE MARKETING COMMUNICATION AS A TOOL FOR GREATER PRODUCTIVITY IN ORGANIZATION
• AN ANALYSIS OF IMPACT OF WAREHOUSING IN THE EFFICIENT DISTRIBUTION OF TOILET SOAP
• AN ANALYSIS OF PACKAGING AS A PROMO TOOL IN THE MARKETING OF PRODUCT
• AN EVALUATION OF PRODUCT INNOVATION AS A STRATEGY FOR THE SURVIVAL OF MANUFACTURING FIRMS IN NIGERIA
• AN ANALYSIS OF THE ROLE OF PACKAGING IN MODERN MARKETING
• PRODUCT INNOVATION AS A STRATEGY FOR THE SURVIVAL OF MANUFACTURING FIRMS IN NIGERIA
• THE IMPACT OF PHYSICAL DISTRIBUTION CHANNELS IN MARKETING OF AGRICULTURAL PRODUCE
• THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICE IN THE OIL SECTOR
• PROBLEMS ASSOCIATED IN THE MARKETING OF CHURCH SERVICES
• MARKETING RESEARCH AS A TOOL FOR INCREASED PROFITABILITY IN SERVICE INDUSTRY
• PACKAGING AS PROMOTIONAL TOOLS IN THE MARKETING OF BEAUTY CARE PRODUCTS
• THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES
• THE IMPACT OF PROMOTION ON MARKETING OF DETERGENT PRODUCT
• THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS
• THE IMPACT OF TELEVISION ADVERTISING ON CONSUMER PRODUCT PURCHASING IN NIGERIA
• THE IMPACT OF TRANSPORTATION COST ON CONSUMERS RETAIL GOODS PRICES
• STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET
• THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT (A CASE STUDY OF NIGERIA BOLTING COMPANY PLC)
• THE MARKETING PROBLEMS AND PROSPECTS OF FIVE STAR HOTEL
• IMPACT OF EFFECTIVE MARKETING COMMUNICATION ON MANUFACTURING COMPANY IN NIGERIA
• A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS
• A STUDY ON THE ROLE OF ADVERTISING IN TOURISM DEVELOPMENT
• ADVERTISING AS A POWER TOOL FOR BUSINESS GROWTH (A CASE STUDY OF NIGERIAN BOTTLING COMPANY PLC)
• ADVERTISING AS A STRATEGIC INSTRUMENT IN THE MARKETING OF MTN’S COMMUNICATION SERVICES
• AN APPRAISAL OF PHYSICAL DISTRIBUTION POLICY
• AN APPRAISAL OF EFFECTIVE ADVERTISING IN INCREASING SALES OF COSMETICS
• AN EVALUATION OF DISTRIBUTION STRATEGIES IN MARKETING OF PETROLEUM PRODUCTS
• AN EVALUATION OF PIPELINE TRANSPORTATION IN THE MARKETING OF PETROL IN NIGERIA
• AN EVALUATION OF PRODUCT POSITIONING STRATEGIES FOR MARKETING INDOMIE BREAKFAST NOODLES
• AN EVALUATION OF PRODUCT POSITIONING STRATEGIES IN THE CONSUMER PRODUCTS INDUSTRY IN NIGERIA
• AN EVALUATION OF THE DISTRIBUTION STARTEGIES ADOPTED BY OANDO PLC FOR THE MARKETING OF PETROLEUM
• AN INDEPTH STUDY OF ON THE BRAND SWITCHING BEHAVIOR OF MALT DRINK CONSUMER IN ENUGU STATE FROM 2005 -2010
• AN INVESTIGATION INTO MARKETING IMPLICATION OF STREET TRADING IN URBAN CENTERS
• ANALYSIS OF CONSUMER PRODUCT ACCEPTANCES ON BRAND LOYALTY
• APPRAISAL OF ASSET VALUATION AS A TOOL FOR MARKETING BUSINESS
• THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS
• THE MARKETING OF EDUCATIONAL SERVICE
• THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES
• THE PROBLEM OF LOGISTICS IN MARKETING FAST FOOD
• THE ROLE OF ADVERTISING IN MARKETING OF HOTEL SERVICES
• ATTITUDE OF CONSUMERS TOWARDS MADE IN NIGERIAN GOODS
• ATTITUDE OF CONSUMERS TOWARDS PUBLIC UTILITIES
• BRAND SWITCHING BEHAVIOUR OF CONSUMERS IN THE HAIR CARE SERVICE
• CONSUMER PREFERENCE FOR MALTA – GUINNESS, MALTINA AND VITA – MALT BRANDS OF MALT DRINKS
• CONSUMER PROTECTION LAWS IN NIGERIA AND ITS IMPLICATIONS ON NIGERIAN CONSUMERS
• CONSUMER PROTECTION POLICY IN NIGERIA